boohooMAN FT Shareef & Shaqir O’Neal.

Introducing our latest designer collaboration with unstoppable athletes, Shareef and Shaqir O’Neal. Sons of NBA hall of famer, Shaquille O’Neal and each successful in their own right. Shaqir plays for Texas Southern whilst Shareef competed in the NBA summer league. Basketball runs in the blood of this family, but it’s Shareef & Shaqir that set the fashion standards.

Shareef and Shaquir O'Neal x boohooMAN — Shareef and Shaquir O’Neal work some of their menswear designs in a dystopian California dessert, beneath a raging red sun.

Each has their own unique, streetwear inspired style. Sharif has the more relaxed I.D of the two, whilst Shaqir likes to ball-out in a few statement pieces. Packed with styles that mix perfectly with high-end items, the collection arrives right on time for NY Fashion week. Both siblings favour a high-low fashion blend worn with a relaxed streetwear edge. The two love to layer styles to create their own unique daily fits. In a neutral colour palette with pops of red, the range offers statement looks that can be worn everyday.

Shareef and Shaqir took inspiration from their personal styles to inform the design of the collection. The range highlights a distressed, well-worn grunge vibe with opulent renaissance-influenced graphics. In collaboration with our talented in-house design team, they have developed an exclusive, trend-led streetwear capsule. Designed to fit guys 6’1″ and above, with inside leg measurements going up to 36″. Being blessed with a few extra inches shouldn’t mean you have to compromise your style.

Cargo’s 5 ways with Shareef & Shaquir O’Neal

One key trend Shareef & Shaqir have invested in heavily are Tall men’s cargo trousers. Not only are they fully in-keeping with the 90’s and Y2K trends, but they’re a must-have for any wardrobe re-fresh. Take inspiration from Shareef & Shaqir’s dystopian-dessert style shoot, and build some fire ‘fits to suit your style. The 50 piece collection has the changing seasons in mind with knitwear and heavier fabrics included alongside lighter layers.

Investing at its best, styling 1 pair of trousers 5 ways:

1.(Above left) Team your limited edition Sharif and Shaqir cargo trousers with a long-sleeved top underneath an oversized graphic tee for an easy every day look.

2. (Above right) Option 2, take an oversized tee, a hoodie and a sure to sell-out varsity bomber jacket for heading out out.

3. (Below left) Mix it up and wear your new cargos with an embroidered, camo teddy fleece and retro shades.

4. (Below right) Get fully into 90’s Grunge in a black distressed and ripped detail hoodie with a graphic detail black tee over. (burnt out airplane chassis optional)

5. (Below) Go full utilitarian in beige cargos with a box-fresh white t-shirt and matching cargo vest.