Global online fashion retailer is excited to announce the appointment of this
year’s Love Island finalist Toby Aromolaran as their latest brand ambassador.

Toby’s partnership with the brand will see him working on various projects including presenting,
social content creation, modelling and fronting a series of collaborative campaigns. For his first
venture, Toby will be the face of boohooMAN’s latest going-out campaign in which he has
hand-picked his own edit consisting of looks you can dress up or down this holiday season. The
collection will be available from Friday 24th September on

A perfect fit for the brand, Toby’s style, bubbly personality and social relevance allows him to
connect with the brand’s core audience on a relatable level. Toby’s ambassadorship will also see
him stand alongside the likes of James Maddison, Dele Alli, Jack Grealish, Simeon Panda and a
number of other high profile names.

“We are pleased to welcome Toby to the
boohooMAN family. He is the perfect ambassador for the brand and fits in with us all so well.
We’ve got some exciting projects launching over the next few months so keep your eyes peeled’’.

Samir Kamani, CEO of boohooMAN

‘‘I’m really excited to be working with boohooMAN. The brand strives to be the
best and that’s exactly what motivates me! I can’t wait to get stuck in with Samir and the team
to create something special – big things to come!’’



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